About Us

HLD Events is a corporate events agency, offering professional event planning and management services. Our in-house capacity includes project management, design (2D&3D), production design and video production. Our services cover not only Mainland China and Singapore, but Asia as a whole, having worked in Thailand, Hong Kong, Japan and other countries.

We are an international agency with a diverse work force. We believe our diversity enables us to deliver memorable experiences and designs across very diverse industries. Our key strengths lie within a focus on theatrical design and a solid in-house production.

SHANGHAI TEAM
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Stefano Ritella

DIRECTOR

Stefano Ritella

DIRECTOR

Stefano has been involved in the event industry since 2001.
He has combined his previous work and project management as consultant at Deloitte Italy with practical work experience during conferences, large sports events, fashion shows and private VIP parties.

Stefano is the owner of HLD Events and closely monitors and manages its largest projects. Clients include Unilever, Bloomberg, RBS, IHG, P&G, HP, Google, US Department of State, Spanish Government and many other companies and institutions from all around the world.

Stefano holds a bachelor degree from Bocconi University in Milano, Italy.

Tiffany Weng

Tiffany Weng

PROJECT MANAGER

Tiffany Weng

PROJECT MANAGER

Tiffany serves as a Project Manager at HLD Events.

Previously in her career, she worked for Andritz Group as the General Manager assistant. Tiffany developed strong skills in dealing with overseas clients and projects involving foreign corporations and is proficient in secretarial work & executive support.

Tiffany holds a Bachelor degree in Public Relations from Shanghai Normal University.

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Valentina Manfredi

PROJECT MANAGER

Valentina Manfredi

PROJECT MANAGER

Valentina is currently a project manager at HLD Events. Of an Italian ethnicity; she speaks fluent Italian; English; Spanish and intermediate Chinese. She received an education in Languages and Communication, from Roma Tre University.

Her professional background lies in fashion and events, having experiences in both China and Europe. She has worked with several fashion and luxury brands, including Bulgari.

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Alessio Pellegrini

3D DESIGNER

Alessio Pellegrini

3D DESIGNER

Alessio Pellegrini is a 3D designer at HLD Events. Born in Italy, he holds a Master’s degree in Architecture at Polytechnic of Bari. He’s skilled as well in environmental architecture, holding a Master Degree in Sustainability and Energetic Efficiency for Architecture.

He worked in Italy and in Spain, as architect and project/industrial designer.

He is skilled in Autodesk AutoCAD, Rhinoceros, V-Ray for Rhino and Adobe Photoshop.
Alessio speaks fluent Italian, English and Spanish.

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Yuan Bing

3D DESIGNER

Yuan Bing

3D DESIGNER

Yuan Bing is currently a 3D designer at HLD Events. He is originally from Anhui, having graduated from Shanghai Publishing and Printing College, with a degree in Computer and Arts Design.

He excelled his design talents with working years at Apax Group; and Activation Group. His client portfolio includes brands such as Hermes; Dior; Armani; Tencent; and Nokia.

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Elena Paxia

EVENT DESIGNER

Elena Paxia

EVENT DESIGNER

With a strong background in communication and creativity, she has the right profile to overview all the events project, from concept to production.

Italian and American citizen, has worked for events and communication all around the world, dealing with events creative direction in Shanghai for the last 2 years.

Elena holds a 5-year laurea degree in Science of Communication, a Master in Institutional and Business Communication, a professional degree in Audio-visual and multi-media production and a Master in Event Management at IED, Istituto Europeo di Design of Milano.

Clients include Ducati, Ferrari, Swarovsky, Adidas, Italian Consulate, Apartheid Museum of Johannesburg, MICAM, Mostra del Cinema di Venezia, Robert Kennedy Foundation of Human Rights.

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Penny Hsia

GRAPHIC DESIGNER

Penny Hsia

GRAPHIC DESIGNER

Previously in her career, she worked as graphic designer for various creative agencies that each inherits its unique and diverse background such as advertising, event organising, WOM marketing and branding.

Penny is proficient in Adobe Illustrator, Photoshop, InDesign and AfterEffects. She graduated from China Academy of Arts and obtained a MA degree from University of the Arts London.

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Kong Sun

PROJECT MANAGER

Kong Sun

PROJECT MANAGER

Kong Sun is a Project Manager at HLD events.

She is a native of Shanghai and holds a First Degree in Events Management.

She has served in important events like the 2010 Shanghai World Expo . Since then, she has gathered mind-blowing experience working in events organized for companies in the like of Mercedes Benz, Google, IHG, Kerry, etc.

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Linda Xiao

BUSINESS DEVELOPMENT MANAGER

Linda Xiao

BUSINESS DEVELOPMENT MANAGER

Linda is a Business Development Manager at HLD Events.

With over 5 years experience in the Events Industry, she has a proven track record of providing excellent communication, organizational and project management skills in high-pressure situations. She has worked for several events like Mercedes-Benz VIP client’s gala dinner, Virgin Airline gala lunch and Norway Consulate gala dinner.

Linda holds her Bachelor degree from Beijing Normal University; she speaks fluent English and Chinese.

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Goya Chung

GRAPHIC DESIGNER

Goya Chung

GRAPHIC DESIGNER

Goya Chung is a Graphic Designer at HLD Events. She was graduated from the professional fashion design, experienced in TVC styling.

Goya is proficient in illustrator, Photoshop, CorelDraw etc. She used to design for Ford, Red Bull, Hitachi, Roca, Benz etc., and was approved by international and domestic top brands.

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Izumi

PROJECT ASSISTANT

Izumi

PROJECT ASSISTANT

Izumi is a project assistant at HLD Events. She holds a first class degree in Events Management. In college, she has maintained great academic performance, awarded with the honor of University of Huddersfield Dean’s List for Meritorious Performance and many academic scholarships.

Having experiences in managing live events and client events, she has served in a few events such as British Festival by Shanghai British Council, MT Global Exhibition and Shanghai Real Estate Exhibition.

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Bruno Gargerle

PROJECT ASSISTANT

Bruno Gargerle

PROJECT ASSISTANT

Bruno is currently enrolled at the University of Huddersfield majoring in Events Management. Throughout his life he has worked for renowned companies such as Messe Muenchen and FESCO Adecco.

BEIJING TEAM
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Dulguun Sanjmyatav

BEIJING DIRECTOR

Dulguun Sanjmyatav

BEIJING DIRECTOR

Dulguun has been in the Chinese event industry since 2008 and has worked for a large range of clients in the luxury and automotive industries.

Client portfolio includes Mercedes-Benz; AMG; Porsche; Bentley; VW Group; Volvo; Renault; Rolex; L’Oreal Group; Unilever; Omnicom; Alstom; Estee Lauder and more.

Dulguun specializes in technical direction; project management; and production management.

He speaks fluent English; French; Chinese; Russian and Mongolian.

Chris Xie

Chris Xie

SENIOR PROJECT MANAGER

Chris Xie

SENIOR PROJECT MANAGER

Chris was a project based freelancer for more than 6 years before she joined HLD Events.

With international business background, she worked for several corporate events like Beijing Autoshow 2012, Lufthansa gala dinner, and Johnson & Johnson Olympic show. She has also worked for several creative projects like feature films as an assistant art director. Her movie projects include , , etc.

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Han Chao

PROJECT MANAGER

Han Chao

PROJECT MANAGER

Han Chao has been in the event industry for six years.

He has involved in a number of events including Beijing Auto Show, Shanghai Auto Show, Guangzhou Auto Show, BMW Tianjin Ground Breaking Ceremony, The New Porsche Panamera National Launch September 2013, Audi City Beijing New Media Art Exhibition.

He has worked with clients both from China and overseas and is highly experienced in VIP hospitality, transportation management and prodution management. He speaks English and Chinese.

Peng Xu

Xu Peng

SENIOR 3D DESIGNER

Xu Peng

SENIOR 3D DESIGNER

Xu Peng graduated from Shandoong University Of Art & Design,Exhibition professional.

He worked at Uniplan and Avant Garde in the design and implementation of auto shows and conference meetings for Mercedes-Benz; BMW; MINI; Audi; Porsche; Infiniti; Canon; Schnider; etc.

He has joined HLD Events as a senior 3D designer. He is skilled in 3D Max; Auto CAD; Photoshop and Adobe Illustrator.

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Zheng Yu

3D DESIGNER

Zheng Yu

3D DESIGNER

Zheng Yu graduated from Chongqing Normal University as a 3D designer.

He has been working in the event industry for two years for various clients such as Sony and many automotive brands exhibitions before joining the designer team at HLD Events.

He is skilled in 3D Max, Auto CAD, Adobe Photoshop, Adobe Illustrator and Adobe AfterEffect.

Sunny Zhang

Sunny Zhang

SENIOR GRAPHIC DESIGNER

Sunny Zhang

SENIOR GRAPHIC DESIGNER

Sunny has over five years of experience in the events industry. She has worked as a graphic designer, producing more than 100 event designs. She was in charge of many events for brands such as Mercedes-Benz; Smart; BMW; Audi; Porsche; Infiniti; Renault; Toyota; Microsoft; IBM; HP; Motorola; Ericsson; Coca-Cola; Hennessy; Versace; etc.

She is a senior graphic designer at HLD Events Beijing.

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Su Xin

PROJECT COORDINATOR

Su Xin

PROJECT COORDINATOR

Su Xin graduated from Hoogschool Rotterdam the Netherlands of IBMS in 2013.

After her return to China, she worked as the project manager in an architecture company, and took part in many projects.

She was in charge of the projects cost monitoring and department management support. Meanwhile, as the team member of the BI-CITY BIENNALE OF URBANISM\ARCHITECTURE 2013-14, she was in charge of the exterior communication throughout the process.